USPA to showcase a jovial collection on the runway of Junior’s Fashion Week AW’2017

What you wear is how you present yourself to the world out there. They say be a flamingo in a flock of pigeons. And in the fashion world, USPA (United States Polo Association) sure knows how to stand out from the crowd. With every new collection, USPA strikes the right chord in the fashion market. Innovation and comfort would be two words that could easily sum up USPA’s creativity and new collection every season.

Gone are the days when the entire focus in the fashion industry by the brands was on men and women apparels and accessories. Thanks to the globalization and the initiative by several fashion brands around the globe that the recent years are witnessing a rise in the sales of the children clothing. Much credit can also be given to the fashion events that specifically highlight children fashion like Junior’s Fashion Week and Global Kids Fashion Week, etc.

Ever wondered what would happen if such leading brands and hit fashion weeks would come together? Well, when creativity and business collide, great things happen. And this why Junior’s Fashion Week and USPA comes together once again for a spectacular event in Kolkata on 02-03 September 2017 at JW Marriott. JFW and USPA earlier came together for Spring Summer 2017 in the city of joy only to spread more fashion and cheerfulness. SS 2017 was a great hit and it’s time to create more fashion, trends, and memories together at AW 2017.

In the Autumn Winter edition, USPA comes up with another innovatively curated collection for the juniors. U.S. Polo Assn Kids AW’17 collection features traditional, preppy and updated looks. The collection offers contemporary elegance, great tradition and a jovial attitude which reflects in the positioning, imagery, and experience as a premium brand. Rooted in the brand’s American origin and polo connection, the collection showcases a vibrant play of bright colors along with reds, blues, and whites marking the core presence of the brand highlighted with stars, stripes, and dot prints.

Mr. Alok Dubey from USPA says, “U.S. Polo Assn Kids has always been a very integral part of our brand and we are pleased to be associated with Junior’s Fashion Week.  The creative and youthful nature of this show is a good platform to showcase our kids’ collection. Rooted in the brand’s American origin and polo connection, the collection stays true to classic American styling showcasing a vibrant play with reds, blues, and whites highlighted with stars, stripes, and dot prints. It’s always a pleasure to see kids wearing our traditional and preppy collection and we look forward to a great response from the show. The overwhelming reaction from parents and kids has given us a strong sense of responsibility to prove ourselves and provide a great clothing line for our junior models.”

The little stars are all set to slay the gorgeous and creative collection of USPA with sheer confidence and style on the runway at Junior’s Fashion Week AW’17. Are you ready Kolkata?