Flying Machine is all set to showcase it’s groovy Spring Summer 2018 collection at the Mumbai and Pune editions of Junior’s Fashion Week.
Flying Machine’s Spring ’18 collection draws major inspiration from some of the signature designs of the brand while denim stands out as the focal point of the collection. Seemingly, boys are in for denim treat with monochrome jeans, something which resonates with the signature Flying Machine style.
Apropos to the gaiety that comes with the anticipation of sunny days ahead, the collection has a generous sprinkling of beachy prints and vibrant colours. Whether it’s for beach parties or school vacations, Flying Machine Spring collection will ease the fashion game for the young kids.
Mr. Alok Dubey, CEO, Lifestyle Brands at Arvind Lifestyle Brands Ltd., says, “The Flying Machine wardrobe has always been unmistakably identifiable with the youth. Staying true to our nature of translating a youthful exuberance on to our clothes is something we take immense pride in.”
“JFW is a great platform for Flying Machine Boys, not just to convey our offerings to a bigger audience, but also to present our collection with a brand-new perspective. The event, we believe, would create an ultra-receptive platform to showcase our collection. The scarcity of kid’s fashion in the market paves the way for fashion-forward brands in the category to come to the fore and such events are a strong foundation for the same,” Mr. Alok added.
Flying Machine’s latest range integrates catchy, contemporary trends in children’s fashion so that kids can turn heads on a vacation with family or on an outing to the movies or at a picnic with friends.
Flying Machine Spring 2018 collection will be showcased at the Junior’s Fashion Week on May 13018, at The Westin, Mumbai and May 20, 2018, at JW Marriott, Pune.