The leading kids’ couture brand ‘ELL Fashionably Young’ presents is all set to present a stupendous SS’18 collection, which is infused with soothing hues and comfortable fabrics. It is gearing up to mesmerise the audiences on the runway of Junior’s Fashion Week on March 17th – 18th at The Westin Hotel, Chennai.

The SS’18 couture from ELL Fashionably Young has enraptured the realms of fashion owing to its aesthetically blended and sustainably woven collection which is fitting to wear at all distinctive events from glorious Indian weddings to extravagant parties.

The melange of powerhouse collections include fusion wear. For boys, there is outfit with neck cowls cross cuts side opening in sequence print & embroidered Bandee shirts in linens. Girls could choose from a collection range of designers’ cuts in dresses with off shoulders, crop tops with skirts & dhotis, jumpers in a variable of denim prints also in culottes.

In special categories, one can peek into designer cotton ethnic section, which is the need of the current season and from an exclusive array of gowns for birthdays and proms.

Gopal Bherwani, the Managing Partner, of ELL Fashionably young says, “This is  an ocean in a world Of lovab-Ell fashion for boys and girls from the age of 1 to 16 years. Chennai’s only chain of fashion destination for the Juniors occupying 14000 sq.ft carpets selling high-end luxury collection catering to niche and aristocrats for party and play wear including Indian ethnic fusion and international labels with dedicated floors for each segment located in Annanagar, Cathedral Road & Triplicane. We are proud to be associated with Junior’s Fashion Week as this is the platform which outreaches our brand to a larger audience and showcase our collection with a brand-oriented perspective.

The Indian ethnic collection essentially remains to be the USP of ELL. This vertical remains the USP ever since it’s commencement. For girls, there are Anarkali churidars, ghagra cholees in handwork and embroideries. For Boys, there are sherwanis, jodhpuris, indo-western with peshawri dhoti & pathanis.