PILOLO Launches its Organic Kidswear in India with Junior’s Fashion Week!

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PILOLO, a kid’s clothing fashion brand that recently launched in the UAE has brought its unique philosophy and organic line of clothing to kids in India. The brand launched alongside Junior’s Fashion week in a 2-day event in Mumbai on August 24th, 2024. The brand focuses on kids aged 4 to 9 and will appeal to parents who live in urban regions and are fairly well to do. Some day, the brand hopes to include toys, experiences and accessories that will allow kids to express themselves about things small and big.

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PILOLO’s tagline ‘Stay Silly’ is a reminder to embrace a lighthearted, playful outlook to life. It’s about finding joy in everyday moments and allowing oneself to be creative, curious and imaginative just as a child. ‘Stay Silly’ encourages children and parents to have a sense of wonder for the world around them and be joyful in the midst of all that life has to offer.

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The belief at PILOLO is that parents and children can learn from each other where the parent can create a conducive home environment for lifelong learning and pleasure. The child, in turn, can remind the parent that it is wonderful to look at the world through the lens of innocence and curiosity.

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PILOLO is all about viewing the world through the eyes of a child. In their effort to create unique clothing, experiences, activities and events for kids, the brand hopes to explore the world of children through words, pictures, videos, art and music. In these efforts PILOLO hopes that the world will learn a simpler, more kinder way of life that will inspire parents and children.

About Meraki Clothing

Meraki Clothing is a Bengaluru-based apparel company with a global vision. Meraki was founded with a drive to embrace unconventional approaches, challenge traditional boundaries and pave the way for innovative breakthroughs.

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